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The North Face

We were tasked with content creation and promotion of three key brand campaigns; Out of Office, Holiday, and The Explore Fund.

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To support The North Face’s brand messaging and mission across 2022/23, our studio and media campaigns teams collaborated to produce highly authentic storytelling and assets for all three brand campaigns.

The North Face and We Are Explorers campaign was incredibly well-aligned, and as such drove significant engagement with our target audience, brand awareness, and impressive content performance across all of We Are Explorers’ platforms, exceeding all benchmarks and expectations.

Client
THE NORTH FACE
Campaign Year
2022/23
Services
VIDEO, STILLS, EDITORIAL, Giveaways
Website
THENORTHFACE.com.au
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"It’s rare to find a group of humans who love the outdoors as much as they love their clients. The We Are Explorers team are true professionals who just ‘get it’. The level of detail and care that went into the briefing process all the way through to post production ensured a creative execution that not only looked incredible but also achieved our target engagement and reached our campaign objectives."

Sarah Hunt
Head of Marketing (The North Face AU/NZ)

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Acknowledgement of Country

We acknowledge that this land on which we tread, whilst beautiful and revered by us, has even deeper layers of significance for its Traditional Owners; we pay our respects to elders past, present and emerging.

We Are Explorers is aware that the land is never truly being explored anew, given the ancient cultures that came before us who still call this land their home.

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