Canberra Symphony Orchestra
We promoted their latest production 'Edge of the World' to our audience of culture-seeking nature lovers.
How did we do this?
We heroed this unique event through our newly-launched Event Calendar – a dedicated website tool for event organisers wanting to get in front of an adventure and nature loving audience quickly and cost effectively.
Using targeted site, email, and social promotion the campaign message reached over 35k nature-lovers in Australia with considerable click through showing that We Are Explorers community was clearly interested in learning more about the concert.
“Our collaboration with We Are Explorers provided timely support to a concert experience dedicated to the environment. Sharing core values enabled us to apply creativity and engage market segments which would otherwise have remained unreachable. The professionalism, dynamism, and natural engagement of We Are Explorers provided welcome support which added benefit to both sides.”